ndm agency
Identity
Sector:
Identity
Location:
Costa Mesa, OC, USA
Year:
2020









Description:
Ndm, a creative agency specializing in senior living and healthcare, sought to refresh its brand identity to reflect its renewed focus on outstanding creative and thinking processes. As a designer lead for the rebranding project, I embarked on a revitalizing journey to create a brand identity that would effectively convey the agency's unique positioning and expertise. I developed a comprehensive rebranding strategy that encompassed the brand architecture and visual system. The new logo reflects the power of ndm's mission. Whether health care or senior living, ndm is passionate about their work – connecting clients to their audience. It also featured a modern and dynamic design.
The color palette I selected was vibrant, evoking a sense of energy, vitality, and professionalism. The typography was carefully chosen to be contemporary and bold, representing the agency's confidence and expertise. The rebranding project also involved updating the agency's brand messaging and positioning, aligning them with their new values and positioning in the market. In conclusion, the rebranding project for Ndm marketing solutions was a success. By updating their brand identity, Ndm is able to better communicate their values and expertise to their target audience.